Product manager h/f - Casablanca

Design and production of online Sport & Fantasy Football products (web and mobile): definition of functional scope (game mechanics, scoring rules, leagues, challenges), page prototyping, expression of needs with a strong ROI component, etc. Enhancement and continuous improvement of existing Sport and Fantasy products (features, engagement mechanics, seasonal updates). Product development monitoring: coordination between project stakeholders (technical, graphic, data, animation / moderation, etc.) and functional teams. Support in creating innovative engagement concepts: preparation of marketing briefs for promotional elements (landing pages, banner ads, newsletters, seasonal campaigns, etc.) in cooperation with Acquisition teams. Reporting and analysis: monitoring and analyzing product performance (engagement, retention, seasonality), measurement of customer satisfaction and loyalty. Continuous optimization of customer journeys, UX and game flows while respecting profitability, ergonomics and accessibility constraints, as well as competitor benchmark (sport & fantasy market). Creation and optimization of billing and monetization offers (subscriptions, entry fees, premium features) in coordination with the technical team.  
1 to 3 years’ experience in digital product or project management. Bachelor’s degree from an Engineering/Computer Science School or a Marketing/Business School (or equivalent). Strong ability to work in an AGILE environment and collaborate efficiently with technical teams. Solid understanding of web and mobile technologies, with a strong interest in digital ecosystems. Comfortable with data analysis, performance tracking and KPI monitoring. Business and ROI-oriented mindset, with strong commercial awareness. Results-driven, able to thrive in a fast-paced and performance-oriented environment. Strong communication skills and ability to coordinate cross-functional teams (tech, marketing, business). Experience or strong interest in user acquisition, engagement and digital marketing strategies. Ability to balance user experience, monetization and business objectives. Innovative, proactive and comfortable taking initiative and ownership. Strong organizational and time management skills, with the ability to meet tight deadlines. Mastery of Microsoft Office Suite and common digital tools. Fluent in French (additional languages are a plus). Flexible to travel abroad when required. Challenge-driven personality with the ability to work both independently and as part of a team.